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The Two Tine Weed Fork is capable of quick and immediate return by appealing to a large and active consumer group.
The field of lawn and garden products is immense in size
and immense in sales. After
all, 79 percent of all U.S. households participate in one
or more do-it-yourself gardening activities every year, and 56 percent of all Americans
perform all of their lawn and garden tasks independently.
And this large group of Americans who perform these tasks spend large amounts
of money for relevant tools, too. In fact, Americans spent $10.3 billion
on this product line last year. That's not lawn mowers or tractors, not watering equipment or garden hoses, not power equipment and not
plants or fertilizers, either. That's on the basic simple items similar to
the Two Tine Weed Fork , like shovels, spades, hoes and rakes. And
this amount has been growing by approximately $200,000 every year.
This comes to $91 on average for every U.S. home specifically for items
like the Two Tine Weed Fork . And this market is still growing, too. As a result, it's safe to say that this new product could easily reach high
sales within an established and growing market, and very quickly, too.
If your company could only reach one tiny percent of these consumers,
that still amounts to sales of about 900,000 units of the Two Tine Weed
Fork . And even at its lowest estimated retail price, this still amounts
to almost $15 million in sales.
(click here for complete marketing report) |
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